AdTech Advisory

We provide consulting and advisory services to businesses that participate in the digital ecosystem.


Understanding fundamentals is critical. We can provide building blocks for a general foundation.


In an increasingly complex ecosystem, we are a trusted partner to help you navigate the digital waters.


We talk the talk and walk the walk. Most consultancies will devise frameworks or give guidance while standing at arm’s length.

Making An Impact

In a market that is dynamic, innovative, and full of confusing acronyms, AdTech Advisory provides clients with the intelligence needed to grow their business. Our 360° perspective of the market is derived from hands-on experience in the field and complimented by relationships with the companies that comprise the digital landscape: marketers, publishers, advertising agencies, & technology vendors.

Our unique position in the market adds immediate value to each client engagement. If you are seeking help with strategy, market analysis, or execution of digital marketing programs — we can help.

Our Story

AdTech Advisory, LLC was founded by Seth Ulinski after a decade in IT and digital advertising, his experience includes working with companies such as dataxu and Yahoo (now Oath, a Verizon company) and Technology Business Research., Inc. (TBR).

In 2014, Seth re-joined TBR full-time as a Senior Analyst – launching coverage of the ad tech. Today, he supports technology vendors, enterprise buyers and financial institutions with syndicated and custom research, as well as consulting services.

Reach Us

Leverage AdTech Advisory’s experience working with the world’s leading brands, agencies, publishers, and technology platforms. As a trusted partner, we provide clients with the information necessary to make critical business decisions.

Whether your team is in need of an industry analyst, ad tech consultant, or digital marketing specialist- we look forward to connecting.

Prefer a conversation? Call me directly: 917.697.6203

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